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toho

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Toho’s Global Renaissance: How ‘Godzilla Minus One’ Redefined the Studio’s International Strategy

Nila Kartika Wati By Nila Kartika Wati
No Comments on Toho’s Global Renaissance: How ‘Godzilla Minus One’ Redefined the Studio’s International Strategy
5 Min Read

The Japanese entertainment landscape is undergoing a profound structural shift. For decades, the industry’s giant, Toho, operated with a domestic-first mandate, viewing international expansion as a secondary, often elusive, objective. However, the…

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